Welcome back reader!

You've been reading this newsletter because you care about building a more valuable business and potentially selling it someday.

But I've realized something:

I don't know enough about where you are in that journey.

Someone running a $2M business and hoping to sell in 10 years needs very different information from someone running a $15M business and preparing to exit in the next 24 months.

So I'm starting to change that.

I've put together a very short Owner Profile that takes about 30 seconds to complete.

Your answers will help me make future issues more relevant to where you are today — whether you're focused on growing, improving profitability, reducing your involvement, acquiring another company, or preparing for an eventual exit.

It takes about 30 seconds.

That's it for today.

I'll be back with our regular breakdown in the next issue.

— Andrew

P.S. Even if selling your business is 10+ years away or isn't something you're thinking about at all right now — I'd still like to hear from you. The goal is to understand where owners actually are, not just those preparing to sell.